Nokian Tyres introduces three brand new summer tyres

Sporty UHP (ultra high performance) summer tyre Nokian zLine as top product provides a precise, excellent and safe driving feel for fast driving. With firm grip, Nokian Line high- performance summer tyre for compact and mid-sized cars drives safely on wet roads under changing European weather conditions. Utilising future technology, Nokian eLine for smaller cars achieves the top AA rating on the EU’s new tyre label for fuel efficiency and wet grip. Already the previous summer tyres from Nokian are eightfold test winners in the German summer tyre tests 2012. Thus the Finnish premium brand has won more tests than any other brand. The improved Nokian summer tyre range is now available at tyre retail. Nokian Tyres is the world’s leading winter tyre specialist.

The new Nokian zLine – sporty, cool performance for fast driving

Cool, safe, powerful driving feel with precise handling and firm grip even on wet roads

Masters the rapidly changing European road conditions in summer
The new Nokian zLine summer tyre provides a convincing, precise driving feel. This safe new member of the Nokian Tyres tyre range is pleasantly stable to drive in the varying Central European summer conditions. It excels under extreme conditions and is not afraid of changing road conditions or large changes in temperature. The know-how and latest technology from the world’s northernmost tyre manufacturer make the sporty Nokian zLine a top product in its class. The Nokian zLine is designed for fast driving and belongs to the UHP category, the top class for passenger car tyres.

Its size selection comprises 31 products from 16 to 20 inches, in speed categories W (270 km/h) and Y (300 km/h). Retail sales of the product in Central Europe start now. The Nokian zLine, continuing its strong family traditions, is the successor of the test-winning Nokian Z G2 that recently took first place in the summer tyre comparison test of Auto Bild, Europe’s largest motoring magazine, among others. Like its predecessor, the Nokian zLine is versatile and multi-talented.

Precise and accurate with nanotechnology and strong wet grip, even under extreme conditions

The handling and grip properties of the Nokian zLine were refined on the rough northern roads and the European high-speed circuits. The creation of the excellent wet grip properties utilised high-speed camera footage, providing essential information about the interaction between the road and the tyre. The test schedule also included comprehensive indoor testing for the tyre structure, combined with thousands of kilometres of test driving on different asphalt roads. “The Nokian zLine is a professional in demanding driving conditions, thanks to its new generation of tread compound, nanotechnology layered structure, and tread pattern developed for fast driving. It immediately responds to steering, which is an essential requirement for safe operation at extreme limits. In addition to the precise driving feel, these advances in technology also manifest themselves in the remarkable driving comfort of the tyre, explains Juha Pirhonen,” Product Development Manager for Nokian Tyres.
www.nokiantyres.com

Photo downloads Nokian zLine summer tyres:
www.nokiantyres.com/NokianzLine

Video download Nokian zLine summer tyres:
http://youtu.be/tm-FodKRM0M

Press release long version Nokian zLine summer tyres:
https://www.nokiantyres.com/company/news-article/the-new-nokian-zline-sporty-cool-performance-for-fast-driving-2/

Video download Nokian tyre development with driving tests Nokian zLine + Nokian Line summer tyres:
http://www.unitedpictures.tv/articles/959

New Nokian Line – Top performance for wet roads

Masters the rapidly changing European road conditions in summer

Precise driving feel, good aquaplaning protection, firm grip

The high-performance Nokian Line summer tyre masterfully handles the rapidly changing road conditions in the summer. This latest introduction to the updated Nokian summer tyre range, tailored for Central European roads, provides the best possible grip and a precise driving feel, especially for wet roads. The new innovations, the Cross-Block sipes and surge grooves, enable the Nokian Line to steer precisely and provide excellent grip, even on roads made slippery by rain.

This new tyre, designed especially for high-powered cars and with a good, precise driving feel, offers uncompromisingly safe and comfortable travel from the first moments of spring until long into the autumn. The structural features and tread compound of the easy to control, logically behaving Nokian Line have been tailored to work together and correspond to the different challenges of the T, H, V, and W speed categories. This extensive product family, being now introduced into the Central European market, comprises a total of 45 products from 15 inches up to 17 inches. Nokian Tyres are the test winners of eight German summer tyre tests in 2012.

New innovations maximise wet grip

According to research, rain is the weather phenomenon that causes the most traffic accidents. Driving is easy on a sun-scorched highway, but when a sudden rain shower strikes, the possibility of temporarily losing control grows. A key factor is the loss of tyre grip or dangerous aquaplaning, which can quickly turn the driver into a passenger in an uncontrollable car.

“When optimising the road contact and developing the structure of Nokian Line, we aimed at maximising a precise driving feel and excellent wet grip. We utilised a high-speed camera for this purpose to a great extent. The finishing touches for the exceptional wet grip and anti-aquaplaning characteristics are the new innovations that effectively remove water from between the tyre and the road or store it temporarily,” says Product Development Manager Juha Pirhonen from Nokian Tyres.

The unique Cross-Block sipes on the centre ribs of the tyre work in two ways. Near the outer shoulder, the Cross sipes combine with the firmer rib to provide driving stability. The more heavily articulated Cross sipe on the rib next to the inner shoulder ensures soft road contact, while reducing rolling resistance and noise levels. The angle and groove volume of the slanted Cross sipe have been optimised. On a wet road, the Cross sipe is doubly effective in preventing aquaplaning: it stores water during road contact and accelerates the flow of water into the main grooves.
www.nokiantyres.com

Photo downloads Nokian Line summer tyres:
www.nokiantyres.com/NokianLine

Press release long version Nokian Line summer tyres:
https://www.nokiantyres.com/company/news-article/new-nokian-line-top-performance-for-wet-roads-2/

Video download Nokian tyre development with driving tests Nokian zLine + Nokian Line summer tyres:
http://www.unitedpictures.tv/articles/959

Nokian eLine, utilising future technology, goes straight to the top and achieves an AA rating on the EU’s new tyre label

Top ratings for low fuel consumption and strong wet grip

Unique, new summer tyre from Nokian Tyres

Nokian Tyres is introducing the Nokian eLine summer tyre. Its fuel efficiency and wet grip are at the top of the new EU tyre label, class AA. This display of technological skill from the world’s leading manufacturer of winter tyres is not a concept; it is a state-of-the-art product available to consumers. Retail sales of the Nokian eLine begin now. It is suited for smaller cars, for all drivers who value future solutions, the best fuel efficiency and safe grip properties.

Modern car tyres contain high-end technology and over a hundred different raw materials. They are a complex combination of physics, nanotechnology, and pioneering materials, each with their own exact task.
“We took an entirely new approach to the development of the next-generation tyre. We noticed that rolling resistance and wet grip are not mutually exclusive. It is possible to maximise both properties at the same time, without damaging the balanced entity of the tyre. This has required entirely new structural decisions, changes in tread geometry, and applying modern rubber compound technology,” explains Product Development Manager Juha Pirhonen from Nokian Tyres.

Size range of new Nokian eLine will be gradually available to consumers during the summer 2013.
www.nokiantyres.com

Photo downloads Nokian eLine summer tyres:
www.nokiantyres.com/NokianeLine

Press release long version Nokian eLine summer tyres:
https://www.nokiantyres.com/company/news-article/nokian-eline-utilising-future-technology-goes-straight-to-the-top-and-achieves-an-aa-rating-on-the/

New EU tyre label:
https://www.nokiantyres.com/innovation/facts-about-tyres/eu-tyre-label/nokian-tyres-and-new-tyre-label/

Nokian tyres are the test winners in the German car magazines' summer tyre tests, 2012

The summer tyres from Nokian are also multiple test winners, offering high levels of safety and saving fuel. The Nokian tyres are test winners in the 2012 summer tyre tests in the German car magazines "Auto Bild" (9/2012 + 8/2012), "Auto Zeitung" (6/2012 + 12/2012), "auto Test" (4/2012), "gute Fahrt" (3/2012), "Auto Bild allrad" (4/2012), "pro mobil" (4/2012) and "Firmenauto Transporter" (4/2012). With eight wins in the tyre tests, the Finnish premium brand has won more tests than any other brand. The top scores - "Auto Bild, exemplary,” "Auto Zeitung, test winner", "auto Test, test winner", "gute Fahrt, recommendation" and "Auto Bild allrad, exemplary" - show the outstanding qualities of the summer tyres from the world's leading winter tyre specialists in each of the test reports. The SUV tyre is also the test winner in the "Auto Zeitung" SUV tyre test (12/2012).
Nokian was the runner up in "auto motor sport" (7/2012) with the excellent rating of "highly recommended". ADAC (3/2012) and the "Stiftung Warentest" test (3/2012) rate it "very good" for "dry surfaces", "good" for "wet surfaces" and also "good" for fuel consumption. The result in the Auto Club Europe ACE GTÜ tyre test (2/2012) and in "sport auto" (4/2012) is "recommended".

Photo downloads Nokian Z G2 summer tyres:
https://www.nokiantyres.com/nokianzg2

Photo downloads Nokian Z SUV summer tyres:
https://www.nokiantyres.com/nokianzsuv

Further information about Nokian summer tyres

Nokian tyres – test success:
www.nokiantyres.com/test-success

Further information:
www.facebook.com/nokiantyres
www.youtube.com/NokianTyresCom

Nokian Tyres is the world's leading winter tyre specialist, a multiple test winner, and a premium brand

As the world's leading winter tyre specialist, a multiple test winner, and a premium brand, Nokian Tyres offers the safest tyres for northern conditions. Innovative Nokian tyres from Finland for cars, trucks, and heavy machinery demonstrate their high quality particularly well in snow, tough climates, and demanding driving situations, and deliver sustainable added value. In addition, Nokian produces tyres especially developed for European weather and the higher speeds on European motorways. Nokian tyres deliver excellent safety, save fuel, and are the forerunner of environmental friendliness. The company is number 1 in terms of brand recognition and appreciation in Scandinavia and Russia and has a positive, exceptional image.

Nokian is the inventor of the winter tyre

Nokian has been designing, testing, and patenting innovative tyres for more than 75 years and is the inventor of the winter tyre. The world's first winter tyre was developed and manufactured in the midst of icy winds and bitter cold in 1934. Two years later, Nokian Hakkapeliitta, created for harsh northern winters and today one of the best-known winter tyre brands, was born. The world's fastest winter tyre with a top speed of 270 km/h, the Nokian WR, was launched by the Finns in 2002. In 2007, the Nokian WR G2 was introduced, it was rated as "highly recommended" and "good" in tests for its outstanding grip and unique protection against slush planing.

Read more: Nokian Hakkapeliitta winter tyres for 75 years
www.nokiantyres.com/first-winter-tyres
http://www.youtube.com/watch?v=JA-fJDKvwE&feature=share&list=PL1BE04B7BAC224A97

Nokian winter tyres are the test winners in the 2012 winter tyre tests

Its success story continues with the safe and economical Nokian WR D3 for the compact and middle-sized class and small cars, as well as with the safe and sporty WR A3 for large, fast cars: Nokian winter tyres are the test winners in the 2012 winter tyre tests conducted by the German car magazines “Auto Bild”, “auto motor sport” and “AUTOStraßenverkehr” earning top ratings of “exemplary”, “highly recommendable” and “very good”. In more than 20 winter tyre tests carried out by car magazines in Germany and other European countries this winter, Nokian tyres came out on top. The Finnish tyres are given the top rating of “good” by the German automobile club ADAC and consumer protection organisation “test Stiftung Warentest”.

“Auto Bild” praises the Nokian WR A3: “Strengths: exemplary handling qualities on snowy, wet and dry surfaces, stable directional control and precise steering response, shortest wet and dry braking distances, low fuel consumption”. The “auto motor sport” assessment for the Nokian WR D3 is: “Outstanding performance on snow, short braking distance on dry surfaces, balanced handling”.

Nokian is the test winner for the German company car magazine “Firmenauto” (11/2012) too. “Highly recommendable” is also the assessment of the Nokian tyre in the 2012 winter tyre tests carried out by the German car magazine “Auto Zeitung”, Auto Club Europa ACE, GTÜ, ÖAMTC, TCS and ARBÖ as well as “very good” in the tests conducted by the German car magazines “promobil”, “Firmenauto Transporter” and “lastauto omnibus Transporter”. It also wins the “gute fahrt” recommendation for “the best tyres” from the German car magazine “gute fahrt”.

Standard Nokian winter tyres achieved a new Guinness World Record with a top speed of 331.610 km/h on ice.

Nokian tyres are test winners in the German car magazines' summer tyre tests, 2012

The summer tyres from Nokian are also multiple test winners, offering high levels of safety and they save fuel. The Nokian tyres are test winners in the 2012 summer tyre tests in the German car magazines "Auto Bild" (9/2012 + 8/2012), "Auto Zeitung" (6/2012 + 12/2012), "auto Test" (4/2012), "gute Fahrt" (3/2012), "Auto Bild allrad" (4/2012), "pro mobil" (4/2012), and "Firmenauto Transporter" (4/2012). With eight wins in the tyre tests, the Finnish premium brand has won more tests than any other brand. The top scores – "Auto Bild, exemplary” "Auto Zeitung, test winner", "auto Test, test winner", "gute Fahrt, recommendation", and "Auto Bild allrad, exemplary" – show the outstanding qualities of the summer tyres from the world's leading winter tyre specialists in each of the test reports. The SUV tyre is also the test winner in the "Auto Zeitung" SUV tyre test (12/2012). Nokian was the runner up in "auto motor sport" (7/2012) with the excellent rating of "highly recommended".

Three brand new Nokian summer tyres in 2013

Nokian Tyres introduces three brand new summer tyres in 2013. Sporty Ultra High Performance summer tyre Nokian zLine as cool top product provides a precise, excellent and safe driving feel for fast driving. With firm grip, Nokian Line High Performance summer tyre for compact and upper midrange cars drives safely on wet roads under changing European weather conditions. Utilising future technology, Nokian eLine for smaller cars achieves the top AA rating on the EU’s new tyre label for fuel efficiency and wet grip.

Driving Safety Indicator (DSI) with the unique snowflake symbol, the Winter Safety Indicator, provides more safety

The Nokian Driving Safety Indicator (DSI) with the unique snowflake symbol, the Winter Safety Indicator, on the Nokian WR winter tyre clearly shows the driver the groove depth as a number from 8 to 4 millimetres. The snowflake remains visible down to 4 millimetres. When it disappears, the risk increases and the winter tyres should be replaced. No other tyre manufacturer has these patented innovations.

Nokian Tyres achieved a 1.612 billion euro turnover in 2012

Nokian Tyres achieved a turnover of 1.612 billion euro in 2012 and had 4,000 employees. The Vianor tyre retail chain, with 1,037 outlets in 26 countries, is a subsidiary of the company. The Nokian Tyres stock is listed on the NASDAQ OMX in Helsinki.
www.nokiantyres.com

Press contact:
Dr Falk Köhler PR
Dr Falk Köhler
Tel.: +49 40 54 73 12 12
Fax: +49 40 54 73 12 22
E-mail: Dr.Falk.Koehler(at)Dr-Falk-Koehler.de
Ödenweg 59
22397 Hamburg
Germany

Further information:

Nokian Tyres plc:
Development Manager Juha Pirhonen, Tel. +358 10 401 7708
E-Mail juha.pirhonen(at)nokiantyres.com

Technical Customer Service Manager Matti Morri, Tel. +358 10 401 7621
E-Mail matti.morri(at)nokiantyres.com
www.nokiantyres.com

Nokian Tyres s.r.o
Managing Director Central Europe Dieter Köppner, Tel.: +420 222 507 761
E-mail: dieter.koppner(at)nokiantyres.com

Product Development Manager Sven Dittmann, Dipl.-Ing., Tel.: +49 8143 444 850
E-mail: sven.dittmann(at)nokiantyres.com

Marketing Manager Lukáš Líbal, Tel.: +420 222 507 759
E-mail: lukas.libal(at)nokiantyres.com
www.nokiantyres.com